Part 3 The Brandpreneur’s Strategy<br><br>Chapter 15 S.A.V.E Action<br>Chapter 16 The Branding Life Cycle<br>Chapter 17 Brand Experience<br>Chapter 18 Brand Expansion<br><br>Part 4 The Brandpreneur’s Legacy <br><br>Chapter 19 Brand Humanity for Today<br>Chapter 20 Social Branding for Tomorrow
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