While organizations can implement new technologies and employ leading-edge analytics, they may be still deploying these on relatively traditional sets of data. To what extent are companies exploiting the ability to analyze vastly larger, more complex data sets—Big Data? The answer is to a fairly large extent, with much more soon to come. Of the technologies listed in Figure 2, the implementation rate of Big Data is only exceeded by self-service reporting and mobile delivery and exceeds “hot” applications such as data visualization and process automation. Equally indicative of the perceived importance of Big Data is the fact that the percentage of companies exploiting Big Data is expected to double in the relatively near future.As with other technologies, the mining of Big Data is a work in progress for most organizations (see Figure 3). Very few have completed implementation, but most have started and are on the road to gleaning additional important business insights from their data.