An online business is a business at your fingertips only and facilitates transactions between consumers. For Example, consumers and buyers do not have to meet to exchange goods and services and only communicate virtually. So, my friends and I are running an online business by selling our own products which are local brand shoes. We sell local brand shoes because of our learning process in the business world. There are 2 ways we use to promote the sale of shoes effectively online. First and foremost, we began our company by posting videos about local brand shoes on social media platforms such as Facebook, Instagram, and Twitter. This method is used to promote our products because it is one of the most successful, especially in today's world. We use this method to promote our products because it is one of the most successful, particularly in this day and age. For example, using video to advertise a product may attract consumers because some customers are unable to read written promotions. We hope that this will help us grow our company even further. Next, a usable online business is choosing the right social media platform to sell local brand shoes. Then, we can choose that platform where it can make it easy to sell the product like shopee and, etc. When we know that platforms are the right to promote, we can put our product there. Finally, we can sell the local product easily to customers find our product. Overall, that is an effective way to promote the seller's product. In general, the process is more effective and cheaper for small entrepreneurs like us that can generate profits because we do not need to rent a shop to sell our shoes and it can save costs. Therefore, my friends and I suggest that either young or old are not left behind in taking advantage of this modern technology.