With the continuous development of science and technology, with the help of Internet, cloud computing and other high-tech, with the help of convenient Internet terminal equipment, we can actively perceive tourism economy, tourism resources, tourists, activities and other information. tourism. Through the rapid dissemination of media, people can understand the information at the first time, so as to organize and adjust their travel plans. This paper puts forward countermeasures from the following two aspects: first, during the outbreak of the epidemic, the use of mobile phones has become more and more important, and the tourism industry has adopted the form of online promotion. In order to reduce the contact with staff, the travel promotion channel changed from offline mode to online mode during the epidemic period. In particular, online promotion and live broadcasting have become important means to promote tourism consumption. Enterprises should attach importance to new marketing means, extend the promotion content from tourism resources of a single destination to cultural life, and use enthusiastic tourism publicity to stimulate consumers' desire for tourism.