In order to expand market channels, foreign trade companies in my country will inevitably need experienced talents in foreign trade marketing management. With the development of economic globalization and the achievement of the international economic level, the demand of foreign trade companies for professional talents is also growing. talents gave Guangxi The development of small and medium-sized enterprises in foreign trade brought certain restrictions. When it comes to talent training, the language base in Guangxi is very weak. Language barriers are one of the main challenges that Guangxi foreign trade enterprises face in their transformation and modernization. There is still a significant lack of local attention to the English language. According to the new business model, the transformation of foreign trade enterprises also requires the transformation of foreign trade talent, and the severe shortage of human resources for foreign trade enterprises has become a bottleneck limiting the development of cross-border e-commerce in Guangxi foreign trade. enterprises.