ADD TO CART metrics are now available for SPONSORED SEARCH campaigns. Start optimizing your campaigns NOW!!! 1. Check the add to cart for each of your search campaign. Make sure you have enough stocks to secure add to cart to checkout conversion on 11.11.2. Increase add to carts by adding best-selling products to your standard campaigns while adding ALL your products to automated campaigns. 3. Increase budgets for campaigns with high add to cart to increase visibility for those items.4. For campaigns with low add to cart, improve the product images and descriptions and improve the item deals (better vouchers, free shipping and flexi-combo deals).