In the event that the Programs requires versioning and localization to complete a sale, theDistributor agrees to use commercially reasonable efforts to procure from purchasers ofthe Programs a first right of refusal to the Producer to provide such versioning andlocalization services for the Programs, the terms of the agreement to provide such servicesshall be negotiated in good faith, based upon industry standard hourly rates.(e) In the event that the purchaser may require ongoing maintenance and technical servicesfor the Programs, the Distributor agrees to use commercially reasonable efforts toprocure from purchasers of the Programs a first right of refusal to the Producer to providesuch maintenance and technical services for the Programs, the terms of the agreement toprovide such services shall be negotiated in good faith, based upon industry standardhourly rates.