When compared to Figures 3 and 4, it shows a significant difference where the composition of online sales is betterthan offline sales at the Jotey Coffee Shop for the period of July 2019-August 2020.Associated with online purchasing decisions, where research on consumer behavior on purchasing decisions has beenwidely carried out. Many factors influence consumer behavior in purchasing decisions.In making a purchase decision, a consumer is influenced by internal factors and external factors. In addition, thenumber of online shopping sites is more noticed by consumers, there are certain sites that are deceptive, unclear, and so on.From this study, researchers took several factors from previous studies to be re-examined, therefore researchersconducted a pre-survey of 30 respondents to find out the reasons they made online purchasing decisions by choosing five mainfactors (attached), the following data were obtained (Figure 4)